FESTAS launches an optional social experience around the same events
FESTAS adds profiles, public interest lists, connections and conversation to event discovery, with visibility, blocking and reporting controls.
Press and partners
FESTAS in focus: music, events and connections
Press releases, product information, real app screens and the story of a Brazilian event discovery platform.
Across Brazil nationwide coverageWeb, iOS and Android built by FESTASDirect contact with Leo
Press room in
Press room
Official press releases
FESTAS announcements, kept separate from editorial content and always available in Portuguese, English and Spanish.
FESTAS presents a product thesis built on musical affinity, intent and user choice
FESTAS positions itself as music-led social & experience discovery, combining recurring utility with an optional social experience controlled by each person.
FESTAS brings events, invitations and group conversation into shared lists
The Lists feature brings an event decision that is often scattered across links and messages into the FESTAS app. Users can collect options, invite friends through a link, talk inside the list and record their own response to each event.
FESTAS presents Pra Mim, a feed that organizes events by taste, browsing and city
FESTAS presents Pra Mim, an area of its iOS and Android apps that brings together different paths for event discovery. Its current setup supports up to six modes and makes clear whether a result comes from personal preferences, product usage, city context, collective activity or saved favorites.
FESTAS in one sentence
Event discovery that continues beyond the catalog
FESTAS is a Brazilian event discovery platform with nationwide coverage, available on the web and through iOS and Android apps.
It brings together parties, concerts and festivals and helps people find options by city, date, music genre, artist and venue. Personalized recommendations, favorites, push notifications and email reminders keep relevant events close at hand.
Shared lists help friends collect options and talk about them. In the apps, profiles and connections are optional: each person controls whether they want to be visible, what information to show and which social links to share.
FESTAS does not organize the listed events or sell tickets. For ticket purchases, users are directed to the event organizer’s official channel.
higher engagement among logged-in app users*
nationwide coverage
free apps in both stores
a connected discovery journey
Methodology note
How we measured 2.7x
FESTAS internal measurement, July 2026. Engagement measured by median session duration. Observational comparison between logged-in and anonymous app sessions.
“Music creates the affinity graph. Events create the intent graph.”
For business, investment and specialized media, FESTAS positions itself as music-led social & experience discovery.
Product
From interest in an event to an optional connection
The catalog is the starting point. Music genres, artists, venues, favorites and other signals throughout the journey help FESTAS organize more relevant recommendations and communications.
A person can show interest in an event publicly or privately. When they choose to be visible, an optional profile lets them share a photo, bio, city, music genres and social links.
Direct messaging becomes available only after a mutual connection. Blocking and reporting are built into the social experience.
Story possibilities
Four stories that can start with FESTAS
Product: how event discovery can support the journey from finding an event to remembering it, organizing options and interacting with other people.
Technology: recommendations, CRM, push notifications and email connected to interest signals in an operation built by a solo creator.
Behavior: the role of music and events as a concrete context for new connections, without turning the experience into a dating app.
Business: the development of a Brazilian consumer product with nationwide coverage, its own apps and growth funded by its creator.
2007
Action Vibe
The journey begins at age 14
Leo created Action Vibe, a project that brought together event listings, photos, news, profiles and conversations around events. It reached more than 1 million visits per month and had its own television program. His journey also included producing events and working as a DJ, reaching more than 50,000 people.
2026
FESTAS
Music and events become a new product
The journey continues with FESTAS, bringing together discovery, recommendations, reminders, shared lists and optional connections on the web, iOS and Android.
Interviews, data and materials
Want to develop a story with FESTAS?
Talk directly to Leo, creator of FESTAS, for interviews, additional information and access to press materials.